Don’t do market research.
AKIO MORITAOf course we have to make a profit, but we have to make a profit over the long haul, not just the short term, and that means we must keep investing in research and development.
More Akio Morita Quotes
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To gain profit is important, but you must invest to build up assets that you can cash in in the future.
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The “patron saint” of Japanese quality control, ironically, is an American named W. Edwards Deming, who was virtually unknown in his own country until his ideas of quality control began to make such a big impact on Japanese companies.
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You can be totally rational with a machine.
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If we do our best and make efforts, a peaceful and great future will become ours without fail.
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The public does not know what is possible. We do.
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If you go through life convinced that your way is always best, all the new ideas in the world will pass you by.
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Every action analysed and every responsibility assigned by an organisation chart.
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Never break another man’s rice bowl.
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It’s difficult to see new projects to fruition.
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We will try to create conditions where persons could come together in a spirit of teamwork, and exercise to their heart’s desire their technological capacity.
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We want everybody to have the best facilities in which to work, but we do not believe in posh and impressive private offices.
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My chief job is to constantly stir or rekindle the curiosity of people that gets driven out by bureaucracy and formal schooling systems.
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In the long run, no matter how good or successful you are or how clever or crafty.
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Carefully watch how people live, get an intuitive sense as to what they might want and then go with it.
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The remarkable thing about management is that a manager can go on for years making mistakes that nobody is aware of, which means that management can be a kind of a con job.
AKIO MORITA