And then we grow up and learn to blend our innate abilities with the rules or principles we have learned.
AKIO MORITAOf course we have to make a profit, but we have to make a profit over the long haul, not just the short term, and that means we must keep investing in research and development.
More Akio Morita Quotes
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Without an organisation that can work together, sometimes over a very long period.
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Employees are not guilty; why should they suffer?
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The best example of this was the Apollo project in the United States.
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I feel it is my fault because I made the decision to hire him.
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Management of an industrial company must be giving targets to the engineers constantly; that may be the most important job management has in dealing with its engineers.
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Don’t do market research.
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It’s difficult to see new projects to fruition.
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I believe people work for satisfaction.
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My solution to the problem of unleashing creativity is always to set up a target.
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Our plan is to lead the public with new products rather than ask them what kind of products they want.
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But make sure you don’t make the same mistake twice.
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I consider it my job to nurture the creativity of the people I work with because at Sony we know that a terrific idea is more likely to happen in an open, free and trusting atmosphere than when everything is calculated.
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In the United States businessmen often do not trust their colleagues.
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I established the rule that once we hire an employee, his school records are a matter of the past and are no longer used to evaluate his work or decide on his promotion.
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To gain profit is important, but you must invest to build up assets that you can cash in in the future.
AKIO MORITA