It’s difficult to see new projects to fruition.
AKIO MORITAMy solution to the problem of unleashing creativity is always to set up a target.
More Akio Morita Quotes
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It has run consistently about 6 percent of sales at Sony – and in service.
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There is no secret ingredient or hidden formula responsible for the success of the best Japanese companies.
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If you don’t want Japan to buy it, don’t sell it.
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An enemy of innovation could be your own sales force.
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If we do our best and make efforts, a peaceful and great future will become ours without fail.
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You can be totally rational with a machine.
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Curiosity is the key to creativity.
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I have always made it a point to know our employees, to visit every facility of our company, and to try to meet and know every single employee.
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We want to keep the company healthy and its employees happy, and we want to keep them on the job and productive.
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I consider it my job to nurture the creativity of the people I work with because at Sony we know that a terrific idea is more likely to happen in an open, free and trusting atmosphere than when everything is calculated.
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The only sure thing is that in business there are no sure things.
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I knew we needed a weapon to break through to the US market, and it had to be something different, something that nobody else was making.
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I believe it is a big mistake to think that money is the only way to compensate a person for his work.
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We want everybody to have the best facilities in which to work, but we do not believe in posh and impressive private offices.
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I believe one of the reasons we went through such a remarkable growth period was that we had this atmosphere of free discussion.
AKIO MORITA