We will try to create conditions where persons could come together in a spirit of teamwork, and exercise to their heart’s desire their technological capacity.
AKIO MORITAThe company must not throw money away on huge bonuses for executives or other frivolities but must share its fate with the workers.
More Akio Morita Quotes
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Management of an industrial company must be giving targets to the engineers constantly; that may be the most important job management has in dealing with its engineers.
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The “patron saint” of Japanese quality control, ironically, is an American named W. Edwards Deming, who was virtually unknown in his own country until his ideas of quality control began to make such a big impact on Japanese companies.
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We don’t believe in market research for a new product unknown to the public. So we never do any.
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My chief job is to constantly stir or rekindle the curiosity of people that gets driven out by bureaucracy and formal schooling systems.
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I often say to my assistants, “Never trust anybody,” but what I mean is that you should never trust someone else to do a job exactly the way you would want it done.
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Americans make money by playing `money games,’ namely mergers, acquisitions, by simply moving money back and forth … instead of creating and producing goods with some actual value.
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There are three creativities: creativity in technology, in product planning, and in marketing.
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Our plan is to lead the public with new products rather than ask them what kind of products they want.
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There is no secret ingredient or hidden formula responsible for the success of the best Japanese companies.
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If management take the risk of hiring them, we have to take the responsibility for them.
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If we face recession, we should not lay off employees; the company should sacrifice a profit. It’s management’s risk and management’s responsibility.
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It has run consistently about 6 percent of sales at Sony – and in service.
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You can be totally rational with a machine.
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In the long run, no matter how good or successful you are or how clever or crafty.
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The best example of this was the Apollo project in the United States.
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