(Japanese Government believes that if you have a big laboratory with all the latest equipment and good funding it will automatically lead to creativity. It doesn’t work that way.
AKIO MORITAThe company must not throw money away on huge bonuses for executives or other frivolities but must share its fate with the workers.
More Akio Morita Quotes
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I believe one of the reasons we went through such a remarkable growth period was that we had this atmosphere of free discussion.
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My solution to the problem of unleashing creativity is always to set up a target.
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Management of an industrial company must be giving targets to the engineers constantly; that may be the most important job management has in dealing with its engineers.
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America looks 10 minutes ahead; Japan looks 10 years.
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Without an organisation that can work together, sometimes over a very long period.
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Employees are not guilty; why should they suffer?
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People need money, but they also want to be happy in their work and proud of it.
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An enemy of innovation could be your own sales force.
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Your business and its future are in the hands of the people you hire.
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In the long run, no matter how good or successful you are or how clever or crafty.
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My concept is that anybody has creative ability, but very few people know how to use it.
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More people are interested in trying to shuffle paper assets around than building lasting assets by producing real goods.
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If management take the risk of hiring them, we have to take the responsibility for them.
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Once you have a staff of prepared, intelligent, and energetic people, the next step is to motivate them to be creative.
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My solution to the problem of unleashing creativity is always to set up a target.
AKIO MORITA






