People need money, but they also want to be happy in their work and proud of it.
AKIO MORITAI believe it is a big mistake to think that money is the only way to compensate a person for his work.
More Akio Morita Quotes
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Curiosity is the key to creativity.
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I established the rule that once we hire an employee, his school records are a matter of the past and are no longer used to evaluate his work or decide on his promotion.
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Once you have a staff of prepared, intelligent, and energetic people, the next step is to motivate them to be creative.
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More people are interested in trying to shuffle paper assets around than building lasting assets by producing real goods.
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While the United States has been busy creating lawyers, we have been busier creating engineers.
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The only sure thing is that in business there are no sure things.
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I often say to my assistants, “Never trust anybody,” but what I mean is that you should never trust someone else to do a job exactly the way you would want it done.
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Japanese people tend to be much better adjusted to the notion of work, any kind of work, as honorable.
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In the United States businessmen often do not trust their colleagues.
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I knew we needed a weapon to break through to the US market, and it had to be something different, something that nobody else was making.
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To gain profit is important, but you must invest to build up assets that you can cash in in the future.
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And then we grow up and learn to blend our innate abilities with the rules or principles we have learned.
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The remarkable thing about management is that a manager can go on for years making mistakes that nobody is aware of, which means that management can be a kind of a con job.
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There are three creativities: creativity in technology, in product planning, and in marketing.
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It’s difficult to see new projects to fruition.
AKIO MORITA






