“You treat people with respect, they tend to return the favor to the company.”

I would rather have people think we’re confused than let our competitors know what we’re going to do.

Too many rules stifle innovation.

If your business is static, you’re likely to have issues.

We chose it because we deal with huge amounts of data. Besides, it sounds really cool.

We should be building great things that don’t exist.

My goal is for Google to lead, not follow.

When a really great dream shows up, grab it!

You can make money doing evil.

I do think there is an important artistic component in what we do. As a technology company I’ve tried to really stress that.

You’re probably on the right track if you feel like a sidewalk worm during a rainstorm.

The “Be good” concept also comes up when we design our products. We want them to have positive social effects.

You don’t need to have a 100 person company to develop that idea.

We are excited about Internet access in general. With better access to the Internet, people do more searches.

Small groups of people can have a really huge impact.

It is easier to make progress on mega-ambitious dreams. Since no one else is crazy enough to do it, you have little competition.

My job as a leader is to make sure everybody in the company has great opportunities, and that they feel they’re having a meaningful impact.

You can’t do a good business with a bad person. Find the right people to work with and you can’t go wrong.

As long as you’re in the food business, why not make sweets?

No responsibility of government is more fundamental than the responsibility of maintaining the highest standard of ethical behavior for those who conduct the public business.

Two rights don’t equal a left.

What we need to do is always lean into the future; when the world changes around you and when it changes against you – what used to be a tail wind is now a head wind – you have to lean into that and figure out what to do because complaining isn’t a strategy.

If you don’t give up, you still have a chance. Giving up is the greatest failure.

The most unreliable thing in this world is human relationships.

I’ve been lucky. Opportunities don’t often come along. So, when they do, you have to grab them.