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When exactly were we brainwashed into believing that the best way to earn a living is to have a job?

Seth Godin

Not adding value is the same as taking it away.
SETH GODIN

Adding Value Values
Be bold, make mistakes, learn a lesson, and fix what doesn’t work.
SETH GODIN

Lesson Making Mistakes
For most modern marketers, quantity isn’t the point. What matters is to matter. Lives changed. Work that made an actual difference. Connection.
SETH GODIN

Changing Differences Life Matters
Most people have bosses who hire them to fill a slot in the work chart and to do what they are told. And most people who are doing what they are told feel safe; it feels reliable.
SETH GODIN

Boss People Safe
If we can fall in love with serving people, creating value, solving problems, building valuable connections and doing work that matters, it makes it far more likely we’re going to do important work
SETH GODIN

Creating Value Falling Love People
The public square is more public than ever, but minds are rarely changed in 140 character bursts and by selfies.
SETH GODIN

Character Mind Squares
The status quo is persistent and resistant. It exists because everyone wants it to. Everyone believes that what they’ve got is probably better than the risk and fear that come with change.
SETH GODIN

Believe Risk Want
Human nature is to need a map. If you’re brave enough to draw one, people will follow.
SETH GODIN

Brave Needs People
Being aware of your fear is smart. Overcoming it is the mark of a successful person.
SETH GODIN

Fear Inspirational Smart Successful
The problem with competition is that it takes away the requirement to set your own path, to invent your own method, to find a new way.
SETH GODIN

Competition Requirements Way
Your art is the act of taking personal responsibility, challenging the status quo, and changing people.
SETH GODIN

Art People Responsibility
There’s no shortage of great ideas. There’s a shortage of execution.
SETH GODIN

Execution Great Idea Ideas
You win by trying. And failing. Test, try, fail, measure, evolve, repeat, persist.
SETH GODIN

Innovation Trying Winning
The tiny cost of failure…is dwarfed by the huge cost of not trying.
SETH GODIN

Cost Leadership Trying
The organizations of the future are filled with smart, fast, flexible people on a mission
SETH GODIN

Organization People Smart
How was your day?’ is a question that matters a lot more than it seems.
SETH GODIN

Day Matter More Seems

When exactly were we brainwashed into believing that the best way to earn a living is to have a job?

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When exactly were we brainwashed into believing that the best way to earn a living is to have a job?

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