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In life, everybody faces choices between doing what’s popular, easy, and wrong vs. doing what’s lonely, difficult, and right.

Ben Horowitz

Relationships built from a business do better than the reverse.
BEN HOROWITZ

Better Built Relationship Reverse
Don’t punk out and don’t quit.
BEN HOROWITZ

Inspirational Motivational Quit
When raising money, you want to look through the lens of ‘What happens when things go wrong?’
BEN HOROWITZ

Lenses Looks Want
The right answer on raises is you have to be formal. You have to be formal to save your own culture.
BEN HOROWITZ

Answer Culture Management
When you’re making a critical decision, you have to understand how it’s going to be interpreted from all points of view. Not just your point of view, not just the person you’re talking to, but the people that aren’t in the room. Everybody else.
BEN HOROWITZ

Critical Decisions Talking Views
If you have never done the job, how do you know what to want?
BEN HOROWITZ

Done Jobs never Want
To succeed at selling a losing product, you must develop seriously superior sales techniques. In addition, you have to be massively competitive and incredibly hungry to survive in that environment.
BEN HOROWITZ

Losing Succeed Technique
A lot of it is on the job training, combined with excellent mentorship.
BEN HOROWITZ

Excellent Job Lot Mentorship Training
Your employees know each other better than they know you.
BEN HOROWITZ

Employee Knows Management
Early in my career as an engineer, I’d learned that all decisions were objective until the first line of code was written. After that, all decisions were emotional.
BEN HOROWITZ

Career Decision Emotional
A manager can’t act like a role model. They need to BE a role model.
BEN HOROWITZ

Manager Models Needs Role
Business ends up being very dynamic and situational.
BEN HOROWITZ

Business Dynamic Ends Situation
When I was CEO, and I’d listen to music, a lot of people listen to music and you get inspiration from it. And a lot of things in hip hop are very instructive for being in business. Particularly, hip hop is a lot about business, and so it was very useful for me in any job.
BEN HOROWITZ

Express Inspiration Jobs People
The person they’re working with, is going to be the person they’ll know more. So if that person leaves, they’re going to go – well, should have I left too? What did they get and how does that compare to my deal.
BEN HOROWITZ

Company Deal Leaves Management
Most large mistakes in organizational design come from putting the individual ambitions of the people at the top of the organization ahead of the communication paths for the people at the bottom of the organization.
BEN HOROWITZ

Ambition Communication Mistakes
It turns out that is exactly what product strategy is all about—figuring out the right product is the innovator’s job, not the customer’s job.
BEN HOROWITZ

Customer Figuring Jobs Product Strategy Turns

In life, everybody faces choices between doing what’s popular, easy, and wrong vs. doing what’s lonely, difficult, and right.

Related Topics

Popular Authors

In life, everybody faces choices between doing what’s popular, easy, and wrong vs. doing what’s lonely, difficult, and right.

Related Topics

Popular Authors

More Ben Horowitz Quotes