I despise politics. There is no room for it in a company. My life is going to be way too short to deal with that.
TIM COOKIf I’m expected to keep your messages, and everybody else’s, then there should be a law that says, you need to keep all of these.
More Tim Cook Quotes
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History rarely yields to one person, but think, and never forget, what happens when it does. That can be you. That should be you. That must be you.
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Certainly some things that are very good can sometimes be used in a bad way.
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A great product isn’t just a collection of features. It’s how it all works together.
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If I’m expected to keep your messages, and everybody else’s, then there should be a law that says, you need to keep all of these.
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They’re gobbling up everything they can learn about you and trying to monetize it. We think that’s wrong. And it’s not the kind of company that Apple wants to be.
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From an app point of view, if you looked at innovation on the PC, you’d be hard pressed to find companies innovating. The list is small.
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A few years ago, users of Internet services began to realize that when an online service is free, you’re not the customer. You’re the product.
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I’m a country boy at the end of the day. I’m going to pick up the phone and tell you I’m going to sue you.
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I don’t think Apple has to own a content business.
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You can’t have a back door that’s only for the good guys.
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Apple Pay is forever changing the way we pay for things.
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It’s the privilege of a lifetime for me to work with the most innovative people on Earth.
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Today, we are pleased to announce the biggest advancement in iPhone.
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We make the best phone, we don’t make the most phones.
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We say no to great ideas in order to keep the amount of things we focus on very small in number so that we can put enormous energy behind the ones we do choose…..It’s not just saying yes to the right products, it’s saying no to many products that are good ideas, but just not nearly as good as the other ones.
TIM COOK






