Most business models have focused on self interest instead of user experience. Those are the kinds of problems we solve to solve.
TIM COOKTo whom much is given, much is expected. I do believe this. It’s embedded in me.
More Tim Cook Quotes
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From an app point of view, if you looked at innovation on the PC, you’d be hard pressed to find companies innovating. The list is small.
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We sold more iPads in the last quarter alone than any PC manufacturer sold in their entire line.
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Somebody gets it home and they feel great when they pay the money, but then they get it home and use it and the joy is gone.
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Nobody wants to buy sour milk.
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I am who I am, and I’m focused on that, and being a great CEO of Apple.
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My own view is that encryption is a much better, much better world. And I’m not the only person that thinks that.
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They’re gobbling up everything they can learn about you and trying to monetize it. We think that’s wrong. And it’s not the kind of company that Apple wants to be.
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Discrimination isn’t something that’s easy to oppose. It doesn’t always stare you in the face. It moves in the shadows. And sometimes it shrouds itself within the very laws meant to protect us.
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So I had to figure out for myself what was right and true. It was a search. It was a process. It drew on the moral sense that I’d learned from my parents, and in church, and in my own heart, and led me on my own journey of discovery.
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Right to privacy is really important. You pull that brick out and another and pretty soon the house falls.
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The iPad remains Apple’s second bestselling product – all the more reason why the iPad Pro needs to be “big” in every sense of the word.
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We say no to great ideas in order to keep the amount of things we focus on very small in number so that we can put enormous energy behind the ones we do choose…..It’s not just saying yes to the right products, it’s saying no to many products that are good ideas, but just not nearly as good as the other ones.
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We’re talking about a world where the PC is no longer the center, but just a devicewhere your new devices need to be more portable, more personal.
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Graduates, your values matter. They are your north star. And work takes on new meaning when you feel you’re pointed in the right direction. Otherwise, it’s just a job. And life is too short for that.
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No matter what you do next, the world needs your energy, your passion, your impatience for progress. Don’t shrink from risk. And tune out those critics and cynics.
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Apple has lost a visionary and creative genius, and the world has lost an amazing human being.
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I learned that focus is key. Not just in your running a company, but in your personal life as well.
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What makes Siri cool is she has a personality.
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We are the most focused company that I know of or have read of or have any knowledge of. We say no to good ideas every day.
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Apple Stores Offer the Best Buying Experience and Customer Service On The Planet
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For the most important decisions in your life, trust your intuition, and then work with everything you have, to prove it right.
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I despise politics. There is no room for it in a company. My life is going to be way too short to deal with that.
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The largest lesson I learned from Steve was that the joy in life is in the journey, and I saw him live this every day.
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Everybody doesn’t want to have to be a computer scientist to protect themselves. Most people have no desire to do that.
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Excellence has become a habit.
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From our point of view it’s important that Apple not be the developer for the world.
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