Everybody doesn’t want to have to be a computer scientist to protect themselves. Most people have no desire to do that.
TIM COOKI am driven by great work and seeing people do incredible things and having a part in that.
More Tim Cook Quotes
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Apple is this great American company that could have only happened here.
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When I think of civil liberties I think of the founding principles of the country. The freedoms that are in the First Amendment. But also the fundamental right to privacy.
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It is possible to be aware of God at all times.
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I don’t own encryption, Apple doesn’t own encryption. Encryption, as you know, is everywhere. In fact some of encryption is funded by our government.
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We’re talking about a world where the PC is no longer the center, but just a devicewhere your new devices need to be more portable, more personal.
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We say no to great ideas in order to keep the amount of things we focus on very small in number so that we can put enormous energy behind the ones we do choose…..It’s not just saying yes to the right products, it’s saying no to many products that are good ideas, but just not nearly as good as the other ones.
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If those of us in positions of responsibility fail to do everything in our power to protect the right of privacy, we risk something far more valuable than money. We risk our way of life.
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In the world of cyber security, the last thing you want is to have a target painted on you.
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We sold more iPads in the last quarter alone than any PC manufacturer sold in their entire line.
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Our whole goal in life is to give you something you didn’t know you wanted and then once you get it, you can’t imagine your life without it… and you can count on apple doing that.
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Somebody gets it home and they feel great when they pay the money, but then they get it home and use it and the joy is gone.
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Since these early days, I have seen and have experienced many types of discrimination and all of them were rooted in the fear of people that were different than the majority.
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If you want me to do things only for ROI reasons, you should get out of this stock.
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The largest lesson I learned from Steve was that the joy in life is in the journey, and I saw him live this every day.
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We are the most focused company that I know of or have read of or have any knowledge of. We say no to good ideas every day.
TIM COOK