Having a higher purpose is more than just about profits. You actually end up making more profits in the long run because employees really are a lot more engaged and customers see the higher purpose in the company.
TONY HSIEHHave fun. The game is a lot more enjoyable when you’re trying to do more than just make money.
More Tony Hsieh Quotes
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Problems are just mile markers. Each one we pass means we’ve gotten better.
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The brand is just a lagging indicator of a company’s culture.
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If I was going to go into an office I wanted it to be with people I would choose to be around even if we didn’t have to work together and so that was one of the major reasons why I decided out of all the different companies we invested in to work with Zappos.
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Envision, create, and believe in your own universe, and the universe will form around you.
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I thought about how easily we are all brainwashed by our society and culture to stop thinking and just assume by default that more money equals more success and more happiness, when ultimately happiness is really just about enjoying life.
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Ask yourself: would you be comfortable printing everything your employees, customers & partners have to say about your culture?
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What’s the best way to build a brand for the long term? In a word: culture.
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There’s a big difference between motivation and inspiration: Inspire through values and motivation takes care of itself.
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It doesn’t cost anything to say hi when you pass someone else in the hallway, whereas, most corporations if you pass you avoid eye contact.
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If you’re focused on the friendship as its own reward, serendipitous stuff just happens. I know that sounds weird, but I can tell you for our 12 years of existence, it’s actually how a lot of stuff happens.
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I’d rather spend money on things that improve the customer experience than on marketing.
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Customer service shouldn’t just be A department, it should be the entire company.
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Whatever you’re thinking, think bigger.
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Learn by doing. Theory is nice, but nothing replaces actual experience.
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Happiness is really just about four things: perceived control, perceived progress, connectedness (number and depth of your relationships), and vision/meaning (being part of something bigger than yourself).
TONY HSIEH






