The organization cannot trust the individual; the individual must trust the organization.
RAY KROCThere’s a lot more future in hamburgers than in baseball.
More Ray Kroc Quotes
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Are you green and growing or ripe and rotting?
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Luck is a dividend of sweat. The more you sweat, the luckier you get.
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Adversity can strengthen you if you have the will to grind it out.
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Nothing in the world can one imagine beforehand,not the least thing,everything is made up of so many unique particulars that cannot be forseen.
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Visions of McDonald’s restaurants dotting crossroads all over the country paraded through my brain. I don’t believe in saturation. We’re thinking and talking worldwide.
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The two most important requirements for major success are: first, being in the right place at the right time, and second, doing something about it.
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I suffer with you. I’ve never seen such stupid ballplaying in all my life!
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That’s the name of the game. Pleasing the customer. If we ever lose sight of that fact, we’ve lost the ball game.
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Tomorrow at sunrise I shall no longer be here.
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I was never much of a reader when I was a boy. Books bored me. I liked action. But I spent a lot of time thinking about things. I’d imagine all kinds of situations and how I would handle them.
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If you have time to lean, you have time to clean.
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I saw opportunity appear in an ugly six-spindle shake machine … and grabbed it.
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In the City of God there will be a great thunder, Two brothers torn apart by Chaos, while the fortress endures, the great leader will succumb, The third big war will begin when the big city is burning.
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We provide food that customers love, day after day after day. People just want more of it.
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If you believe in it, and you believe in it hard, it is impossible to fail.
RAY KROC