“McDonald’s is a people business, and that smile on that counter girl’s face when she takes your order is a vital part of our image.”

If you do it first class and you don’t compromise values, and you don’t compromise quality, and you don’t compromise service, and you don’t compromise cleanliness, then everybody else who is the competitor has got to play catch-up.

When times are bad is when you want to build! Why wait for things to pick up so everything will cost more?

You’re only as good as the people you hire.

If I had a brick for every time I’ve repeated the phrase Quality, Service, Cleanliness and Value, I think I’d probably be able to bridge the Atlantic Ocean with them.

I was never much of a reader when I was a boy. Books bored me. I liked action. But I spent a lot of time thinking about things. I’d imagine all kinds of situations and how I would handle them.

We take the hamburger business more seriously than anyone else.

There’s a lot more future in hamburgers than in baseball.

Tomorrow at sunrise I shall no longer be here.

Customers tend to avoid a restaurant that’s going aswamp in its own sludge.

Nothing in the world can one imagine beforehand,not the least thing,everything is made up of so many unique particulars that cannot be forseen.

If you’re not a risk taker, you should get the hell out of business.

None of Us is as Good as All of Us.

The two most important requirements for major success are: first, being in the right place at the right time, and second, doing something about it.

You must perfect every fundamental of your business if you expect it to perform well.

The key to success is being in the right place at the right time, recognizing that you are there, and taking action!

The first dollar is the most you will get if you don’t love what you are doing.

We simply attempt to be fearful when others are greedy and to be greedy only when others are fearful.

Doing good is good for business.

Alibaba is an ecosystem that helps small business to grow.

All men make mistakes, but only wise men learn from their mistakes.

Compassion is not religious business, it is human business, it is not luxury, it is essential for our own peace and mental stability, it is essential for human survival.

Worked so hard, forgot how to vacation.

Don’t read success stories, you will only get a message. Read failure stories, you will get some ideas to get success.

To launch a business means successfully solving problems. Solving problems means listening.