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Steve Jobs Quote - We’ve got to make the small things unforgettable.

We’ve got to make the small things unforgettable.

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The mark of an innovative company is not only that it comes up with new ideas first, but also that it knows how to leapfrog when it finds itself behind.
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Innovation is the ability to see change as an opportunity – not a threat.
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Customers don’t measure you on how hard you tried, they measure you on what you deliver.
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Let’s go invent tomorrow instead of worrying about what happened yesterday.
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Focusing is about saying No.
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People don’t know what they want until you show it to them. That’s why I never rely on marketing research. Our task is to read things that are not yet on the page.
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Most people never pick up the phone and call. Most people never ask, and that’s what separates the people who do things from the people who just dream about them.
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The journey is the reward.
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Strategy is figuring out what not to do.
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I would rather gamble on our vision than make a ‘me, too’ product.
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If you are working on something exciting that you really care about, you don’t have to be pushed. The vision pulls you.
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Pursue your dreams and see the opportunities in life’s setbacks.
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The most precious resource we have is time.
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The hardest thing when you think about focusing. You think focusing is about saying “Yes.” No. Focusing is about saying “No.” And when you say “No,” you piss off people.
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If you keep your eye on the profit, you’re going to skimp on the product. But if you focus on making really great products, then the profits will follow.
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Life is about creating and living experiences that are worth sharing.
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