As a consumer, you want to associate with brands whose powerful presence creates a halo effect that rubs off on you.
TOM PETERSI believe in the age of the Internet, Facebook and Twitter, that relationships are everything.
More Tom Peters Quotes
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The principal reason, invariably, most “successful” giant companies rather quickly become also-rans, or just amorphous blobs on the competitive landscape, is their failure to re-tool in anything like a fundamental way. In fact,
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All business success rests on something labeled a sale, which at least momentarily weds company and customer.
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You are who you go to lunch with! Break bread with cool and you will become more cool. Conversely: break bread with dull and well, you can figure it out.
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You are your projects!
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I believe in the age of the Internet, Facebook and Twitter, that relationships are everything.
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Who comes first? Don’t be silly, says King Hal; it’s employees. That is – and this dear Watson, is elementary – if you genuinely want to put customers first, you must put employees more first.
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Community. A friend started a real estate brokerage a few years ago. By the time she’d added her second employee, she was a pillar of her 35,000-person community.
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The number one premise of business is that it need not be boring or dull. It ought to be fun. If it’s not fun, you’re wasting your life.
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Now that I have adopted into my own daily life a device that makes music and spoken-word files easy to access from anywhere, I have tempered my skepticism.
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Have you set high standards in the past that make it clear what level of performance you demand?
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The thing that keeps a business ahead of the competition is excellence in execution.
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Vision is dandy, but sustainable company excellence comes from a huge stable of able managers.
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TRUST, not technology, is the issue of the decade.
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Ultimately, I think that the growth and sustainability of the e-book movement depends on authors and end-users (readers).
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The populations of most cities around the world continue to grow. The reasonspeople congregate in cities are various and complex, and the dawn of the digital age has not put much of adamper on the human urge to congregate.
TOM PETERS