If you want me to do things only for ROI reasons, you should get out of this stock.
TIM COOKIt’s the privilege of a lifetime for me to work with the most innovative people on Earth.
More Tim Cook Quotes
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History rarely yields to one person, but think, and never forget, what happens when it does. That can be you. That should be you. That must be you.
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A great product isn’t just a collection of features. It’s how it all works together.
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You are more powerful than you think.
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I am driven by great work and seeing people do incredible things and having a part in that.
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Excellence has become a habit.
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I don’t own encryption, Apple doesn’t own encryption. Encryption, as you know, is everywhere. In fact some of encryption is funded by our government.
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I love museums. But I don’t want to live in one.
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Apple has lost a visionary and creative genius, and the world has lost an amazing human being.
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I don’t consider myself an activist, but I realize how much I’ve benefited from the sacrifice of others.
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There are times in all of our lives when a reliance on gut or intuition just seems more appropriate – when a particular course of action just feels right.
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Nobody wants to buy sour milk.
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No matter what you do next, the world needs your energy, your passion, your impatience for progress. Don’t shrink from risk. And tune out those critics and cynics.
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My business is not reading your messages. I don’t have a business doing that. And it’s against my values to do that. I don’t want to read your private stuff.
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The largest lesson I learned from Steve was that the joy in life is in the journey, and I saw him live this every day.
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Gaming has kind of evolved a bit. More people play on portable devices.
TIM COOK