Without encryption, you and I wouldn’t be able to do our banking online.
TIM COOKIt’s the privilege of a lifetime for me to work with the most innovative people on Earth.
More Tim Cook Quotes
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There’s something very dangerous happening in states across the country.
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In the long arc of time, you are only relevant if customers love you.
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The sidelines are not where you want to live your life. The world needs you in the arena!
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I don’t think Apple has to own a content business.
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In my view the tablet and the PC are different. You can do things with the tablet if you are not encumbered by the legacy of the PC.
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I don’t consider myself an activist, but I realize how much I’ve benefited from the sacrifice of others.
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You want to be the pebble in the pond that creates the ripples for change.
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Life is fragile. We’re not guaranteed a tomorrow so give it everything you’ve got.
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If I’m expected to keep your messages, and everybody else’s, then there should be a law that says, you need to keep all of these.
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No one should have a key that turns a billion locks. It shouldn’t exist.
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History rarely yields to one person, but think, and never forget, what happens when it does. That can be you. That should be you. That must be you.
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Somebody gets it home and they feel great when they pay the money, but then they get it home and use it and the joy is gone.
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Apple is this great American company that could have only happened here.
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My business is not reading your messages. I don’t have a business doing that. And it’s against my values to do that. I don’t want to read your private stuff.
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Creativity is people who care enough to keep thinking about something until they find the simplest way to do it.
TIM COOK






