Creativity and innovation are something you can’t flowchart out. Some things you can, and we do, and we’re very disciplined in those areas. But creativity isn’t one of those.
TIM COOKWhat makes Siri cool is she has a personality.
More Tim Cook Quotes
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Our competition is different. They’re confused. They chased after netbooks. Now they’re trying to make PCs into tablets and tablets into PCs. Who knows what they’ll do next?
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I think that [there is] this fundamental right to privacy and the philosophy that government shouldn’t be intrusive.
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If you want me to do things only for ROI reasons, you should get out of this stock.
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If those of us in positions of responsibility fail to do everything in our power to protect the right of privacy, we risk something far more valuable than money. We risk our way of life.
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If I’m expected to keep your messages, and everybody else’s, then there should be a law that says, you need to keep all of these.
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We believe in saying no to thousands of projects so that we can really focus on the few that are truly important and meaningful to us.
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Gaming has kind of evolved a bit. More people play on portable devices.
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Without encryption, you and I wouldn’t be able to do our banking online.
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A wave of legislation, introduced in more than two dozen states, would allow people to discriminate against their neighbors.
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Android dominates the mobile malware market.
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I don’t really think anything Microsoft does puts pressure on Apple.
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So I had to figure out for myself what was right and true. It was a search. It was a process. It drew on the moral sense that I’d learned from my parents, and in church, and in my own heart, and led me on my own journey of discovery.
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Since these early days, I have seen and have experienced many types of discrimination and all of them were rooted in the fear of people that were different than the majority.
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The iPad remains Apple’s second bestselling product – all the more reason why the iPad Pro needs to be “big” in every sense of the word.
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I personally admire Steve Jobs not most for what he did, or what he said, but for what he stood for.
TIM COOK