If those of us in positions of responsibility fail to do everything in our power to protect the right of privacy, we risk something far more valuable than money. We risk our way of life.
TIM COOKIn the world of cyber security, the last thing you want is to have a target painted on you.
More Tim Cook Quotes
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So I had to figure out for myself what was right and true. It was a search. It was a process. It drew on the moral sense that I’d learned from my parents, and in church, and in my own heart, and led me on my own journey of discovery.
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Discrimination, in all its forms, is bad for business.
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Life is fragile. We’re not guaranteed a tomorrow so give it everything you’ve got.
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The longer the meeting, the less is accomplished.
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In the long arc of time, you are only relevant if customers love you.
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Gaming has kind of evolved a bit. More people play on portable devices.
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Today, we are pleased to announce the biggest advancement in iPhone.
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Android dominates the mobile malware market.
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Apple Watch is the most personal device we’ve ever created.
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Creativity and innovation are something you can’t flowchart out. Some things you can, and we do, and we’re very disciplined in those areas. But creativity isn’t one of those.
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The sidelines are not where you want to live your life. The world needs you in the arena!
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Never try to fix other people. God does not need to do a bank shot off your lips.
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They’re gobbling up everything they can learn about you and trying to monetize it. We think that’s wrong. And it’s not the kind of company that Apple wants to be.
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Open to everyone, regardless of where they come from, what they look like, how they worship or who they love.
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Everybody doesn’t want to have to be a computer scientist to protect themselves. Most people have no desire to do that.
TIM COOK