Therefore, just as water retains no constant shape, so in warfare there are no constant conditions.
SUN TZUDisorder came from order, fear came from courage, weakness came from strength.
More Sun Tzu Quotes
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The worst calamities that befall an army arise from hesitation.
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Hence that general is skilful in attack whose opponent does not know what to defend; and he is skilful in defense whose opponent does not know what to attack.
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Every battle is won before it’s ever fought.
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Appear weak when you are strong, and strong when you are weak.
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Know thy self, know thy enemy. A thousand battles, a thousand victories.
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Anger may in time change to gladness; vexation may be succeeded by content. But a kingdom that has once been destroyed can never come again into being; nor can the dead ever be brought back to life.
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So in war, the way is to avoid what is strong, and strike at what is weak.
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When one treats people with benevolence, justice, and righteoousness, and reposes confidence in them, the army will be united in mind and all will be happy to serve their leaders.
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The spot where we intend to fight must not be made known; for then the enemy will have to prepare against a possible attack at several different points.
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Build your opponent a golden bridge to retreat across.
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One mark of a great soldier is that he fight on his own terms or fights not at all.
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If you know yourself but not the enemy, for every victory gained you will also suffer a defeat.
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If you fight with all your might, there is a chance of life; where as death is certain if you cling to your corner.
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Foreknowledge cannot be gotten from ghosts and spirits, cannot be had by analogy, cannot be found out by calculation. It must be obtained from people, people who know the conditions of the enemy.
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There are not more than five primary colours, yet in combination they produce more hues than can ever been seen.
SUN TZU