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Always mystify, mislead, and surprise the enemy if possible.

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Business Enemy Mislead Strategy Surprise War

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Marilyn Monroe Paulo Coelho Abraham Lincoln C. S. Lewis Khalil Gibran Charlie Chaplin Gautama Buddha Isaac Newton

When you surround an army, leave an outlet free. Do not press a desperate foe too hard.
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Army Business Desperate Leaving Strategy Surround War
Hence that general is skilful in attack whose opponent does not know what to defend; and he is skilful in defense whose opponent does not know what to attack.
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Atack Business Opponent Skill Strategy War
He who is prudent and lies in wait for an enemy who is not, will be victorious.
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Enemy Patience Strategy Victory Wait Wat
Bravery without forethought, causes a man to fight blindly and desperately like a mad bull. Such an opponent, must not be encountered with brute force, but may be lured into an ambush and slain.
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Brave Business Man Opponent Strategy War
The whole secret lies in confusing the enemy, so that he cannot fathom our real intent.
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Business Confuse Enemy Secret Strategy War
All warfare is based on deception.
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Deception One Liner War
There is no instance of a nation benefitting from prolonged warfare.
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Benefit Nation War
Conform to the enemy’s tactics until a favorable opportunity offers; then come forth and engage in a battle that shall prove decisive.
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Battle Business Enemy Opportunity Strategy War
The worst calamities that befall an army arise from hesitation.
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Army Business Hesitation Strategy War Worst
Build your opponent a golden bridge to retreat across.
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Business Competitor Opponent Strategy War
He will win who, prepared himself, waits to take the enemy unprepared.
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Business Enemy Himself Strategy War Win
Supreme excellence consists of breaking the enemy’s resistance without fighting.
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Break Enemy Excellence Fight Politics Resistance Success War
Victorious warriors win first and then go to war, while defeated warriors go to war first and then seek to win.
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Defeat Seek Strategy Victory War Warrior Win
Energy may be likened to the bending of a crossbow; decision, to the releasing of a trigger.
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Business Decesion Energy Release Strategy War
Who wishes to fight must first count the cost
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Business Cost Deep Fight Strategy War
The greatest victory is that which requires no battle.
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Battle Business Greatness One Liner Requirement Success Victory

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