Design is a funny word. Some people think design means how it looks. But of course, if you dig deeper, it’s really how it works.
STEVE JOBSYou can’t look at the competition and say you’re going to do it better. You have to look at the competition and say you’re going to do it differently.
More Steve Jobs Quotes
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The journey is the reward.
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Great things in business are never done by one person, they’re done by a team of people.
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Design is not just what it looks like and feels like. Design is how it works.
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I would rather gamble on our vision than make a ‘me, too’ product.
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I’m as proud of what we don’t do as I am of what we do.
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People don’t know what they want until you show it to them. That’s why I never rely on marketing research. Our task is to read things that are not yet on the page.
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Innovation distinguishes between a leader and a follower.
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Each dream you leave behind is a part of your future that will no longer exist.
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Intuition is a very powerful thing, more powerful than intellect.
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Details matter, it’s worth waiting to get it right.
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Don’t let the noise of others’ opinions drown out your own inner voice.
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It takes a lot of hard work to make something simple.
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Believe things will work out.
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You can’t just ask customers what they want and then try to give that to them. By the time you get it built, they’ll want something new.
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We don’t settle for anything less than excellence.
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