People don’t know what they want until you show it to them. That’s why I never rely on marketing research. Our task is to read things that are not yet on the page.
STEVE JOBSHave the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.
More Steve Jobs Quotes
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It doesn’t make sense to hire smart people and tell them what to do; we hire smart people so they can tell us what to do.
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I would trade all of my technology for an afternoon with Socrates.
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Details matter, it’s worth waiting to get it right.
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The only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle.
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If you live each day as it was your last, someday you’ll most certainly be right
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You cannot mandate productivity, you must provide the tools to let people become their best.
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We’re not going to be the first to this party, but we’re going to be the best.
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Focusing is all about saying no.
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Intuition is a very powerful thing, more powerful than intellect.
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Being the richest man in the cemetery doesn’t matter to me. Going to bed at night saying we’ve done something wonderful, that’s what matters to me.
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Simple can be harder than complex. You have to work hard to get your thinking clean to make it simple.
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You can tell a lot about a person by who his or her heroes are.
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Learn continually – there’s always “one more thing” to learn!
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The best innovation is sometimes the company, the way you organize the company.
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The most important decisions you make are not the things you do, but the things you decide not to do.
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