Strategy is figuring out what not to do.
STEVE JOBSI would trade all of my technology for an afternoon with Socrates.
More Steve Jobs Quotes
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You can’t just ask customers what they want and then try to give that to them. By the time you get it built, they’ll want something new.
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It takes a lot of hard work to make something simple.
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Deciding what not to do is as important as deciding what to do.
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Innovation distinguishes between a leader and a follower.
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Your time is limited, so don’t waste it living someone else’s life.
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Details matter, it’s worth waiting to get it right.
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Sometimes life is going to hit you in the head with a brick. Don’t lose faith.
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Management is about persuading people to do things they do not want to do, while leadership is about inspiring people to do things they never thought they could.
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You can’t look at the competition and say you’re going to do it better. You have to look at the competition and say you’re going to do it differently.
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The most important decisions you make are not the things you do, but the things you decide not to do.
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Intuition is a very powerful thing, more powerful than intellect.
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Innovation is the ability to see change as an opportunity – not a threat.
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If a user is having a problem, it’s our problem.
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Manage the top line: your strategy, your people, and your products, and the bottom line will follow.
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Don’t let the noise of others’ opinions drown out your own inner voice.
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