As long as you want to please everyone, you won’t please anyone.
SETH GODINSurprise and differentiation have far more impact than noise does.
More Seth Godin Quotes
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The internet was supposed to homogenize everyone by connecting us all. Instead what it’s allowed is silos of interest.
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There’s nothing wrong with having a plan. Plans are great. But missions are better. Missions survive when plans fail, and plans almost always fail.
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Organizations that destroy the status quo win. Whatever the status quo is, changing it gives you the opportunity to be remarkable.
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Learning is not watching a video, learning is taking action and seeing what happens.
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Go ahead and make something for the elites. Not the elites of class or wealth, but the elites of curiosity, passion and taste. Every great thing ever created was created by and for this group.
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Empathy requires something extremely difficult: accepting the fact that we are not and never will be in the other person’s shoes. There’s no rational, universal course because individuals have different goals, different worldviews and different experiences.
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Loving what you do is almost as important as doing what you love, especially if you need to make a living at it.
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The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.
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Go ahead, do something impossible.
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People rarely buy what they need. They buy what they want.
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Are you copying others? People won’t pay extra for that. You won’t be followed for that.
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How dare you settle for less when the world has made it so easy for you to be remarkable?
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Own your dreams. There is no better way to make them happen.
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The cost of being wrong is less than the cost of doing nothing.
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Good enough’ stopped being good enough a long time ago. so why not be great?
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