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You don’t win an Olympic gold medal with a few weeks of intensive training.

Seth Godin

Remember the Bob Dylan rule: it’s not just a record, it’s a movement.
SETH GODIN

Music Powerful Record
We know what you want to accomplish… The real question is, ‘what are you willing to push through the dip for?’ What are you willing to stand up for, bleed for, commit to and generally be unreasonable about? Because that’s what’s going to actually get done.
SETH GODIN

Accomplish Done Question Real Stand Want
I don’t think we have any choice. I think we have an obligation to change the rules, to raise the bar, to play a different game, and to play it better than anyone has any right to believe is possible.
SETH GODIN

Believe Games Rules Thinking
Quit or be exceptional. Average is for losers.
SETH GODIN

Average Loser Quitting
We fail when we give up too soon.
SETH GODIN

Failing Giving Giving Up
An artist is someone who uses bravery, insight, creativity, and boldness to challenge the status quo. And an artist takes it personally.
SETH GODIN

Art Business Creativity
Your best customers are worth far more than your average customers.
SETH GODIN

Average Business Customers
There’s nothing wrong with having a plan. Plans are great. But missions are better. Missions survive when plans fail, and plans almost always fail.
SETH GODIN

Failing Missions Plans
If you can raise money, you’re never going to have trouble getting a job.
SETH GODIN

Jobs Raises Trouble
Perfect can’t possibly be the goal, we’re left with generous, important and human instead.
SETH GODIN

Goal Important Perfect
You can raise the bar or you can wait for others to raise it, but it’s getting raised regardless.
SETH GODIN

Bars Mediocrity Waiting
The tiny cost of failure…is dwarfed by the huge cost of not trying.
SETH GODIN

Cost Leadership Trying
Be relentlessly generous, without focusing on when it will come back to you.
SETH GODIN

Focused Generous Relentlessly
Being aware of your fear is smart. Overcoming it is the mark of a successful person.
SETH GODIN

Fear Inspirational Smart Successful
Playing safe is very risky.
SETH GODIN

Business Playing Risky Safe
Don’t be different just to be different. Be different to be better.
SETH GODIN

Better Different People

You don’t win an Olympic gold medal with a few weeks of intensive training.

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You don’t win an Olympic gold medal with a few weeks of intensive training.

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