Once you free yourself from the need for perfect acceptance, it’s a lot easier to launch work that matters.
SETH GODINQuit or be exceptional. Average is for losers.
More Seth Godin Quotes
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You don’t launch a popular blog, you build one.
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So sure, start with a slogan. But don’t bother wasting any time on it if you’re merely going for catchy. Aim for true instead.
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The less people know, the more they yell.
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Don’t waste time looking for a better pencil: learn to write better.
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How was your day?’ is a question that matters a lot more than it seems.
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Who you hang out with determines what you dream about and what you collide with. And the collisions and the dreams lead to your changes. And the changes are what you become. Change the outcome by changing your circle.
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There’s nothing wrong with having a plan. Plans are great. But missions are better. Missions survive when plans fail, and plans almost always fail.
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Quit or be exceptional. Average is for losers.
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Be relentlessly generous, without focusing on when it will come back to you.
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Debt creates stress, stress creates behaviors that don’t lead to happiness.
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If we can fall in love with serving people, creating value, solving problems, building valuable connections and doing work that matters, it makes it far more likely we’re going to do important work
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You can listen to what people say, sure. But you will be far more effective if you listen to what people do.
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Remember the Bob Dylan rule: it’s not just a record, it’s a movement.
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For most modern marketers, quantity isn’t the point. What matters is to matter. Lives changed. Work that made an actual difference. Connection.
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Transferring your passion to your job is far easier than finding a job that happens to match your passion.
SETH GODIN