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How was your day?’ is a question that matters a lot more than it seems.

Seth Godin

As our society gets more complex and our people get more complacent, the role of the jester is more vital than ever before. Please stop sitting around. We need you to make a ruckus.
SETH GODIN

Jester Needs People Roles
Just saying yes because you can’t bear the short-term pain of saying no is not going to help you do the work.
SETH GODIN

Choices Pain Saying Yes
The problem with competition is that it takes away the requirement to set your own path, to invent your own method, to find a new way.
SETH GODIN

Competition Requirements Way
People rarely buy what they need. They buy what they want.
SETH GODIN

Business Entrepreneur People
Defending mediocrity is exhausting.
SETH GODIN

Defending Exhausting Mediocrity
If you can raise money, you’re never going to have trouble getting a job.
SETH GODIN

Jobs Raises Trouble
The best favors are worth doing for the doing, not because we’ll ever get paid back appropriately.
SETH GODIN

Favors Paid
An artist is someone who uses bravery, insight, creativity, and boldness to challenge the status quo. And an artist takes it personally.
SETH GODIN

Art Business Creativity
When you put your ideas in the world, then, and only then, do you know if they’re real.
SETH GODIN

Ideas Real World
When exactly were we brainwashed into believing that the best way to earn a living is to have a job?
SETH GODIN

Believe Entrepreneur Jobs
Either you defend the status quo, or you invent the future.
SETH GODIN

Future Invent Status Quo
A brand that stands for what all brands stand for stands for nothing much.
SETH GODIN

Brands Nothing Stand
Selling to people who actually want to hear from you is more effective than interrupting strangers who don’t.
SETH GODIN

Marketing Motivation People
Figure out the people part and the technology gets a whole lot simpler.
SETH GODIN

Figures People Technology
The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.
SETH GODIN

Essence Marketing People
Surprise and differentiation have far more impact than noise does.
SETH GODIN

Differentiation Impact Noise

How was your day?’ is a question that matters a lot more than it seems.

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How was your day?’ is a question that matters a lot more than it seems.

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