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Do you believe in what you do? Every day? It turns out that belief happens to be a brilliant strategy.

Seth Godin

The big win is when you refuse to settle for average or mediocre.
SETH GODIN

Average Settling Winning
Our job is obvious: we need to get out of the way, shine a light, and empower a new generation to teach itself and to go further and faster than any generation ever has.
SETH GODIN

Jobs Learning Light
Human nature is to need a map. If you’re brave enough to draw one, people will follow.
SETH GODIN

Brave Needs People
If you’re not the best in the world at what you do, then you have to get better.
SETH GODIN

Better Get World
If you try to delight the undelightable, you’ve made yourself miserable for no reason.
SETH GODIN

Delight Miserable Trying
Social Networking that matters is helping people archive their goals. Doing it reliably and repeatability so that over time people have an interest in helping you achieve your goals.
SETH GODIN

Archive Goal People
The public square is more public than ever, but minds are rarely changed in 140 character bursts and by selfies.
SETH GODIN

Character Mind Squares
The Cul-de-Sac ( French for “dead end” ) … is a situation where you work and work and work and nothing much changes
SETH GODIN

Dead Ends Ends Situation
If you can’t state your position in eight words, you don’t have a position.
SETH GODIN

Eight Position States
The key to success is to find a way to stand out–to be the purple cow in a field of monochrome Holsteins.
SETH GODIN

Cows Keys Purple
People rarely buy what they need. They buy what they want.
SETH GODIN

Business Entrepreneur People
Just saying yes because you can’t bear the short-term pain of saying no is not going to help you do the work.
SETH GODIN

Choices Pain Saying Yes
You cannot create a piece of art merely for money. Doing it as part of commerce so denudes art of wonder that it ceases to be art.
SETH GODIN

Art Pieces Wonder
A brand that stands for what all brands stand for stands for nothing much.
SETH GODIN

Brands Nothing Stand
A big part of doing your work is defending your time and your attention so you can do your work.
SETH GODIN

Attention Bigs Defend Time
Art is a personal act of courage, something one human does that creates change in another.
SETH GODIN

Art Change Courage

Do you believe in what you do? Every day? It turns out that belief happens to be a brilliant strategy.

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Do you believe in what you do? Every day? It turns out that belief happens to be a brilliant strategy.

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Popular Authors

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