There’s almost nothing you can’t accomplish if you set your mind to it.
RAY KROCWe need god to prosper those without him will not.
More Ray Kroc Quotes
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Luck is a dividend of sweat.
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Luck is a dividend of sweat. The more you sweat, the luckier you get.
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The organization cannot trust the individual; the individual must trust the organization.
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In business for yourself, but not by yourself.
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McDonald’s is a people business, and that smile on that counter girl’s face when she takes your order is a vital part of our image.
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The key to success is being in the right place at the right time, recognizing that you are there, and taking action!
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Customers tend to avoid a restaurant that’s going aswamp in its own sludge.
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The definition of salesmanship is the gentle art of letting the customer have it your way.
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I guess to be an entrepreneur you have to have a large ego, enormous pride and an ability to inspire others to follow your lead.
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You must perfect every fundamental of your business if you expect it to perform well.
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Understanding created by the intellect cannot be acquired by means of the occult, only by the aid of the zodiac, bringing forth that small flame by whose light part of the future may be discerned.
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Mankind will discover objects in space sent to us by the watchers.
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That’s the name of the game. Pleasing the customer. If we ever lose sight of that fact, we’ve lost the ball game.
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It requires a certain kind of mind to see beauty in a hamburger bun.
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I was never much of a reader when I was a boy. Books bored me. I liked action. But I spent a lot of time thinking about things. I’d imagine all kinds of situations and how I would handle them.
RAY KROC