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We provide food that customers love, day after day after day. People just want more of it.

Ray Kroc

The key to success is being in the right place at the right time, recognizing that you are there, and taking action!
RAY KROC

Action Key Place Recognition Right Success
From the calm morning, the end will come when of the dancing horse the number of circles will be nine.
RAY KROC

Calm Dance Morning
I saw opportunity appear in an ugly six-spindle shake machine … and grabbed it.
RAY KROC

Appearance Machine Myself Opportunity
I guess to be an entrepreneur you have to have a large ego, enormous pride and an ability to inspire others to follow your lead.
RAY KROC

Ability Ego Entrepreneur Inspirational Leadership Pride Yourself
No self-respecting pitcher throws the same way to every batter and no self-respecting salesman makes the same pitch to every client.
RAY KROC

Man Respect Sales Talk Way
The more I help others to succeed, the more I succeed.
RAY KROC

Generosity Help Kindness Myself Success
We need god to prosper those without him will not.
RAY KROC

Faith God Himself Need Prosperity Religious
Are you green and growing or ripe and rotting?
RAY KROC

Age Growth Yourself
I was never much of a reader when I was a boy. Books bored me. I liked action. But I spent a lot of time thinking about things. I’d imagine all kinds of situations and how I would handle them.
RAY KROC

Book Boredom Boy Imagination Kind Myself Reading Thinking Time
Look after the customer and the business will take care of itself.
RAY KROC

Business Customer Priority Success
The organization cannot trust the individual; the individual must trust the organization.
RAY KROC

Organization Person Trust
You’ll learn more about a road by traveling it than by consulting all the maps in the world.
RAY KROC

Learning Map Road Travel World Yourself
I wasn’t prepared for this big room with clattering typewriters and teletype printers. You could hardly hear yourself think.
RAY KROC

Big Preparation Room Thinking Writing Yourself
You’re only as good as the people you hire.
RAY KROC

Business Goodness Yourself
I believe in God, family, and McDonald’s. And in the office, that order is reversed.
RAY KROC

Believe Family God Myself Order Reverse
I like to get people fired up, fill them with zeal for McDonald’s, and watch the results in their work.
RAY KROC

Myself People Result Work Zeal

We provide food that customers love, day after day after day. People just want more of it.

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We provide food that customers love, day after day after day. People just want more of it.

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Popular Authors

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