Look after the customer and the business will take care of itself.
RAY KROCThere’s a lot more future in hamburgers than in baseball.
More Ray Kroc Quotes
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Tomorrow at sunrise I shall no longer be here.
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You must perfect every fundamental of your business if you expect it to perform well.
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McDonald’s is a people business, and that smile on that counter girl’s face when she takes your order is a vital part of our image.
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All money means to me is a pride in accomplishment.
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There are things money can’t buy and hard work can’t win. One of them is happiness.
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I was an overnight success all right, but 30 years is a long, long night.
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The key to success is being in the right place at the right time, recognizing that you are there, and taking action!
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We provide food that customers love, day after day after day. People just want more of it.
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I guess to be an entrepreneur you have to have a large ego, enormous pride and an ability to inspire others to follow your lead.
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The two most important requirements for major success are: first, being in the right place at the right time, and second, doing something about it.
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Luck is a dividend of sweat.
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I believe in God, family, and McDonald’s. And in the office, that order is reversed.
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In my experience, good executives don’t make mistakes.
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Visions of McDonald’s restaurants dotting crossroads all over the country paraded through my brain. I don’t believe in saturation. We’re thinking and talking worldwide.
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In business for yourself, but not by yourself.
RAY KROC