I don’t believe in saturation. We’re thinking and talking worldwide.
RAY KROCNone of Us is as Good as All of Us.
More Ray Kroc Quotes
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In business for yourself, but not by yourself.
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I like to get people fired up, fill them with zeal for McDonald’s, and watch the results in their work.
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If you work just for money, you’ll never make it, but if you love what you’re doing and you always put the customer first, success will be yours.
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The organization cannot trust the individual; the individual must trust the organization.
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After there is great trouble among mankind, a greater one is prepared. The great mover of the universe will renew time, rain, blood, thirst, famine, steel weapons and disease. In the heavens, a fire seen.
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I was an overnight success all right, but 30 years is a long, long night.
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If my competitor were drowning I’d stick a hose in his mouth and turn on the water.
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Our aim was to insure repeat business based on the system’s reputation rather than on the quality of a single store or operator.
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While formal schooling is an important advantage, it is not a guarantee of success nor is its absence a fatal handicap.
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You’re only as good as the people you hire.
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If you believe in it, and you believe in it hard, it is impossible to fail.
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The key to success is being in the right place at the right time, recognizing that you are there, and taking action!
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Mankind will discover objects in space sent to us by the watchers.
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It’s easy to have principles when you’re rich. The important thing is to have principles when you’re poor.
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I HAVE ALWAYS believed that each man makes his own happiness and is responsible for his own problems.
RAY KROC






