When times are bad is when you want to build! Why wait for things to pick up so everything will cost more?
RAY KROCThe key to success is being in the right place at the right time, recognizing that you are there, and taking action!
More Ray Kroc Quotes
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I never considered my dreams wasted energy; they were invariably linked to some form of action. When I dreamed about having a lemonade stand, for example, it wasn’t long before I set up a lemonade stand.
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It requires a certain kind of mind to see beauty in a hamburger bun.
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After there is great trouble among mankind, a greater one is prepared. The great mover of the universe will renew time, rain, blood, thirst, famine, steel weapons and disease. In the heavens, a fire seen.
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To an old leader will be born an idiot heir, weak both in knowledge and in war.
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You’re only as good as the people you hire.
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Speaking of competition in the fast-food industry. This is rat eat rat, dog eat dog. I’ll kill ’em, and I’m going to kill ’em before they kill me.
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If my competitor were drowning I’d stick a hose in his mouth and turn on the water.
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Perfection is very difficult to achieve, and perfection was what I wanted in McDonald’s. Everything else was secondary for me.
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If you work just for money, you’ll never make it, but if you love what you’re doing and you always put the customer first, success will be yours.
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If you’re not a risk taker, you should get the hell out of business.
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There are things money can’t buy and hard work can’t win. One of them is happiness.
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I saw opportunity appear in an ugly six-spindle shake machine … and grabbed it.
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Tomorrow at sunrise I shall no longer be here.
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We provide food that customers love, day after day after day. People just want more of it.
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I wasn’t prepared for this big room with clattering typewriters and teletype printers. You could hardly hear yourself think.
RAY KROC