It’s easy to have principles when you’re rich. The important thing is to have principles when you’re poor.
RAY KROCI saw opportunity appear in an ugly six-spindle shake machine … and grabbed it.
More Ray Kroc Quotes
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The first dollar is the most you will get if you don’t love what you are doing.
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From the calm morning, the end will come when of the dancing horse the number of circles will be nine.
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When the exhausted Sun takes up his cycle then my prophecy and threats will be accomplished.
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Nothing in the world can one imagine beforehand,not the least thing,everything is made up of so many unique particulars that cannot be forseen.
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While formal schooling is an important advantage, it is not a guarantee of success nor is its absence a fatal handicap.
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In business for yourself, but not by yourself.
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No one of us is more important than the rest of us.
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I believe in God, family, and McDonald’s. And in the office, that order is reversed.
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I saw opportunity appear in an ugly six-spindle shake machine … and grabbed it.
RAY KROC -
The key to success is being in the right place at the right time, recognizing that you are there, and taking action!
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Look after the customer and the business will take care of itself.
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There is absolutely nothing special about walking on a rope stretched along the ground. Where there is no risk, there can be no pride in a deed accomplished, and therefore no happiness.
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Adversity can strengthen you if you have the will to grind it out.
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The definition of salesmanship is the gentle art of letting the customer have it your way.
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The third big war will begin when the big city is burning.
RAY KROC