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Our freedom to operate and maneuver had increased substantially through disciplined procedures. Discipline equals freedom.

Jocko Willink

People do not follow robots.
JOCKO WILLINK

People Technology
After all, there can be no leadership where there is no team.
JOCKO WILLINK

Leadership Team
The greatest of these was the recognition that leadership is the most important factor on the battlefield, the single greatest reason behind the success of any team.
JOCKO WILLINK

Greatness Leadership Team
Stop researching every aspect of it and reading all about it and debating the pros and cons of it, Start doing it.
JOCKO WILLINK

Reading Start
And the more you build your will by doing hard things, the stronger your will becomes.
JOCKO WILLINK

Strong Willing Yourself
Leadership is simple, but not easy.
JOCKO WILLINK

Easy Leadership Simplicity
Instead of letting the situation dictate our decisions, we must dictate the situation.
JOCKO WILLINK

Control Decision Ourselves
Trust is not blindly given. It must be built over time.
JOCKO WILLINK

Time Trust
Most important of all, he believed winning was possible.
JOCKO WILLINK

Believe Himself Important Possible Win
His realistic assessment, acknowledgment of failure, and ownership of the problem were key to developing a plan to improve performance and ultimately win.
JOCKO WILLINK

Development Failure Himself Improvement Problem Win
Plans and orders must be communicated in a manner that is simple, clear, and concise. Everyone
JOCKO WILLINK

Planning Simplicity
Decisively engaged?
JOCKO WILLINK

Decision Marriage
I had to take ownership of everything that went wrong. Despite the tremendous blow to my reputation and to my ego, it was the right thing to do—the only thing to do. I
JOCKO WILLINK

Myself Reputation Responsibility Right Time
For this reason, they must believe in the cause for which they are fighting.
JOCKO WILLINK

Believe Fight Inspirational Reason
Motivation is fickle. It comes and goes.
JOCKO WILLINK

Motivational One Liner
Whether on the battlefield or in the business world, leaders must be comfortable accepting some level of risk.
JOCKO WILLINK

Business Comfortable Leadership Risk Understand War World

Our freedom to operate and maneuver had increased substantially through disciplined procedures. Discipline equals freedom.

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Our freedom to operate and maneuver had increased substantially through disciplined procedures. Discipline equals freedom.

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