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Whether on the battlefield or in the business world, leaders must be comfortable accepting some level of risk.

Jocko Willink

Take care of your gear and your gear will take care of you.
JOCKO WILLINK

Care Material
Good leaders are rare; bad leaders are common.
JOCKO WILLINK

Bad Goodness Leadership
Waiting for the 100 percent right and certain solution leads to delay, indecision, and an inability to execute.
JOCKO WILLINK

Ability Action Decision Right Wait
There is no easy way.
JOCKO WILLINK

Easy Hard Time Inspirational
Remember: the enemy gets a vote.
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Democracy Enemy Remember
Faster. Stronger. Smarter. More humble. Less ego.
JOCKO WILLINK

Humble Instagram Captions Strong
Even the most competent of leaders can be overwhelmed if they try to tackle multiple problems or a number of tasks simultaneously.
JOCKO WILLINK

Leadership Problem Try
If the plan is simple enough, everyone understands it, which means each person can rapidly adjust and modify what he or she is doing. If the plan is too complex, the team can’t make rapid adjustments to it, because there is no baseline understanding of it.
JOCKO WILLINK

Planning Simplicity Team Understand
So how can a leader become great if they lack the natural characteristics necessary to lead? The answer is simple: a good leader builds a great team that counterbalances their weaknesses.
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Greatness Leadership Necessary Simplicity Team Weakness
As a leader, you have to balance the dichotomy, to be resolute where it matters but never inflexible and uncompromising on matters of little importance to the overall good of the team and the strategic mission.
JOCKO WILLINK

Goodness Importance Leadership Team
The test for a successful brief is simple: Do the team and the supporting elements understand it?
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Success Team Understand
But we can’t ever think we are too good to fail or that our enemies are not capable, deadly, and eager to exploit our weaknesses. We must never get complacent. This is where controlling the ego is most important.
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Control Enemy Failure Goodness Important Thinking
There is only hard work, late nights, early mornings, practice, rehearsal, repetition, study, sweat, blood, toil, frustration, and discipline.
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Discipline Inspirational Morning Night Practice Success
Trust is not blindly given. It must be built over time.
JOCKO WILLINK

Time Trust
We wrote this so that the leadership lessons can continue to impact teams beyond the battlefield in all leadership situations—any company, team, or organization in which a group of people strives to achieve a goal and accomplish a mission.
JOCKO WILLINK

Accomplishment Company Leadership Lesson People Team
The greatest of these was the recognition that leadership is the most important factor on the battlefield, the single greatest reason behind the success of any team.
JOCKO WILLINK

Greatness Leadership Team

Whether on the battlefield or in the business world, leaders must be comfortable accepting some level of risk.

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Whether on the battlefield or in the business world, leaders must be comfortable accepting some level of risk.

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