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There is no easy way.

Jocko Willink

We learned that leadership requires belief in the mission and unyielding perseverance to achieve victory, particularly when doubters question whether victory is even possible.
JOCKO WILLINK

Achievement Belief Leadership Learning Perseverance Possible Victory
Leadership requires finding the equilibrium in the dichotomy of many seemingly contradictory qualities, between one extreme and another.
JOCKO WILLINK

Leadership Quality
Don’t fight stress. Embrace it. Turn it on itself. Use it to make yourself sharper and more alert. Use it to make you think and learn and get better and smarter and more effective. Use the stress to make you a better you.
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Fight Learning Thinking
Decisively engaged?
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Decision Marriage
There are no bad units, only bad officers. This captures the essence of what Extreme Ownership is all about.
JOCKO WILLINK

Bad Control Politics
The infamous they.
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Famous One Liner
We wrote this so that the leadership lessons can continue to impact teams beyond the battlefield in all leadership situations—any company, team, or organization in which a group of people strives to achieve a goal and accomplish a mission.
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Accomplishment Company Leadership Lesson People Team
Leadership is simple, but not easy.
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Easy Leadership Simplicity
Such concepts are simple, but not easy,
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Easy Simplicity
But, in fact, discipline is the pathway to freedom.
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Discipline Freedom
The most fundamental and important truths at the heart of Extreme Ownership: there are no bad teams, only bad leaders.
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Bad Fundamental Heart Important Leadership Team Truth
Take care of your gear and your gear will take care of you.
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Care Material
Motivation is fickle. It comes and goes.
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Motivational One Liner
For this reason, they must believe in the cause for which they are fighting.
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Believe Fight Inspirational Reason
Extreme Ownership. Leaders must own everything in their world. There is no one else to blame.
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Blame Leadership World
Discipline equals freedom.
JOCKO WILLINK

Discipline Equality Freedom One Liner

There is no easy way.

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There is no easy way.

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