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Percentage margins don’t matter. What matters always is dollar margins: the actual dollar amount. Companies are valued not on their percentage margins, but on how many dollars they actually make, and a multiple of that.

Jeff Bezos

Focusing on the customer makes a company more resilient.
JEFF BEZOS

Business Company Customer Focus Silence
If you decide that you’re going to do only the things you know are going to work, you’re going to leave a lot of opportunity on the table.
JEFF BEZOS

Business Decision Leaving Opportunity Table Work
We can’t be in survival mode. We have to be in growth mode.
JEFF BEZOS

Business Growth Inspirational Success Survival
Where you are going to spend your time and your energy is one of the most important decisions you get to make in life.
JEFF BEZOZ

Decision Energy Inspirational Life Time
Invention is by its very nature disruptive. If you want to be understood at all times, then don’t do anything new.
JEFF BEZOZ

Business Invention Nature Time Understand Want
If you’re not stubborn, you’ll give up on experiments too soon. And if you’re not flexible, you’ll pound your head against the wall and you won’t see a different solution to a problem you’re trying to solve.
JEFF BEZOS

Against Business Experiment Flexible Give Up Problem Solution Stubborn
Our success at Amazon is a function of how many experiments we do per year, per month, per week, per day.
JEFF BEZOZ

Experiment Failure Function Success
There’ll always be serendipity involved in discovery.
JEFF BEZOS

Business Discover Involvement
No business can continue to shrink. That can only go on for so long before irrelevancy sets in.
JEFF BEZOZ

Business Challenge Change Irrelevant
If we think long term, we can accomplish things that we couldn’t otherwise accomplish.
JEFF BEZOZ

Accomplishment Business Thinking
What we need to do is always lean into the future; when the world changes around you and when it changes against you – what used to be a tail wind is now a head wind – you have to lean into that and figure out what to do because complaining isn’t a strategy.
JEFF BEZOS

Against Business Change Complain Future Strategy World
Any business plan won’t survive its first encounter with reality. The reality will always be different. It will never be the plan.
JEFF BEZOS

Business Different Encounter Failure Planning Reality Success Survive
Market leadership can translate directly to higher revenue, higher profitability, greater capital velocity and correspondingly stronger returns on invested capital.
JEFF BEZOS

Capital Investment Leadership Market Revenue
It is very difficult to get people to focus on the most important things when you’re in boom times.
JEFF BEZOZ

Business Difficult Focus People Success Time
It’s not an experiment if you know it’s going to work.
JEFF BEZOZ

Business Confidence Experiment Going Motivational Work
You know, we love stories and we love narrative; we love to get lost in an author’s world.
JEFF BEZOS

Book Love Narrative Reading Story World

Percentage margins don’t matter. What matters always is dollar margins: the actual dollar amount. Companies are valued not on their percentage margins, but on how many dollars they actually make, and a multiple of that.

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Percentage margins don’t matter. What matters always is dollar margins: the actual dollar amount. Companies are valued not on their percentage margins, but on how many dollars they actually make, and a multiple of that.

Related Topics

Popular Authors

More Jeff Bezos Quotes