I never wanted to be on any billionaires list. I never define myself by net worth. I always try to define myself by my values.
HOWARD SCHULTZI honestly never dreamed at the time that I would one day own the Starbucks and or be in a position where we would have more than 10,000 stores around the world. It has just been an incredible journey for all of us.
More Howard Schultz Quotes
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If you want to achieve widespread impact and lasting value, be bold.
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Success is best when it is shared.
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People around the world, they want the authentic Starbucks experience.
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We woke up one day, and all the sudden Starbucks was in the middle of this political crossfire between the people who want to bring a gun into Starbucks and the people who want to prevent it. It is a very difficult, fragile situation.
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China traditionally has been a tea-drinking country but we turned them into coffee drinkers.
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While we are a coffee company at heart, Starbucks provides much more than the best cup of coffee—we offer a community gathering place where people come together to connect and discover new things.
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When you’re surrounded by people who share a passionate commitment around a common purpose, anything is possible.
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We have no patent on anything we do and anything we do can be copied by anyone else. But you can’t copy the heart and the soul and the conscience of the company.
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Don’t settle! Embrace a dream–and keep dreaming. Don’t be a bystander. Take it personally.
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Social and digital media is a bullet train, and that bullet train is not coming home.
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In times of adversity and change, we really discover who we are and what we’re made of.
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Victory is much more meaningful when it comes not just from one person, but from the joint achievements of many.
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At an early age, my mother gave me this feeling that anything is possible, and I believe that.
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I was taken by the power that savoring a simple cup of coffee can have to connect people and create community.
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In this ever-changing society, the most powerful and enduring brands are built from the heart.
HOWARD SCHULTZ






