It is historical continuity that maintains most assumptions, not repeated assessment of their validity.
EDWARD DE BONOCompanies that solely focus on competition will ultimately die. Those that focus on value creation will thrive.
More Edward de Bono Quotes
-
-
You can’t dig a different hole by digging the same one deeper.
EDWARD DE BONO -
Effectiveness without values is a tool without a purpose.
EDWARD DE BONO -
A good listener is very nearly as attractive as a good talker. You cannot have a beautiful mind if you do not know how to listen.
EDWARD DE BONO -
Creativity is a great motivator because it mades people interested in what they are doing.
EDWARD DE BONO -
The mind can only see what it is prepared to see.
EDWARD DE BONO -
To deal with future we have to deal with possibilities. Analysis will only tell us what is.
EDWARD DE BONO -
The purpose of science is not to analyze or describe but to make useful models of the world. A model is useful if it allows us to get use out of it.
EDWARD DE BONO -
Our existing thinking habits are excellent, just as the rear wheels of a motor car are excellent, but not enough.
EDWARD DE BONO -
If you wait for opportunities to occur, you will be one of the crowd.
EDWARD DE BONO -
I think there is a danger with young people of being dependent in the sense that they don’t acquire any identity or self-image of themselves as thinkers.
EDWARD DE BONO -
The Church has its problems, but the older I get, the more comfort I find there.
EDWARD DE BONO -
A memory is what is left when something happens and does not completely unhappen.
EDWARD DE BONO -
America is not just a country, it’s an idea.
EDWARD DE BONO -
Perception is real even when it is not reality.
EDWARD DE BONO -
There is no doubt that creativity is the most important human resource of all. Without creativity, there would be no progress, and we would be forever repeating the same patterns.
EDWARD DE BONO