To deal with future we have to deal with possibilities. Analysis will only tell us what is.
EDWARD DE BONOA good design is not a democratic consensus.
More Edward de Bono Quotes
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The image that concerns most people is the reflection they see in other people’s minds.
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Removing the faults in a stage-coach may produce a perfect stage-coach, but it is unlikely to produce the first motor car.
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To be successful you have to be lucky, or a little mad, or very talented, or find yourself in a rapid growth field.
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Our existing thinking habits are excellent, just as the rear wheels of a motor car are excellent, but not enough.
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The purpose of science is not to analyze or describe but to make useful models of the world. A model is useful if it allows us to get use out of it.
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The simple process of focusing on things that are normally taken for granted is a powerful source of creativity.
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Studies have shown that 90% of error in thinking is due to error in perception. If you can change your perception, you can change your emotion and this can lead to new ideas.
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In a sense, words are encyclopedias of ignorance because they freeze perceptions at one moment in history and then insist we continue to use these frozen perceptions when we should be doing better.
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The mind can only see what it is prepared to see.
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I’m a very loyal and unreliable friend.
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We need creativity in order to break free from the temporary structures that have been set up by a particular sequence of experience.
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Perception is real even when it is not reality.
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A good listener is very nearly as attractive as a good talker. You cannot have a beautiful mind if you do not know how to listen.
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Creativity involves breaking out of established patterns in order to look at things in a different way.
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Effectiveness without values is a tool without a purpose.
EDWARD DE BONO