Since the 17th century, insurance agents have been the foremost experts on risk.
CHARLES DUHIGGThe more you focus, the more that focus becomes a habit.
More Charles Duhigg Quotes
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I think I’m smart, and I know I was a good mom. But there wasn’t a lot I could point to and say, that’s why I’m special.
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The biggest moment of flexibility in our shopping habits is when we have a child, because when you think about it, all of your old routines sort of go out the window, and suddenly a marketer can come in and sell you new kinds of things.
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It is facile to imply that smoking, alcoholism, overeating, or other ingrained patters can be upended without real effort. Genuine change requires work and self-understanding of the cravings driving behaviours.
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Cravings are what drive habits. And figuring out how to spark a craving makes creating a new habit easier.
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The more you focus, the more that focus becomes a habit.
CHARLES DUHIGG -
Some say because music is as much about personal expression as listening pleasure, sharing is integral to why songs have value in the first place.
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Belief is easier when it occurs within a community.
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Habits, scientists say, emerge because the brain is constantly looking for ways to save effort.
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The waste from power plants is essentially what is left over when you burn coal. And as we all know, coal is a relatively dirty mineral.
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The brain has this amazing ability to find happiness even when the memories of it are gone.
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There’s something really powerful about groups and shared experiences. People might be skeptical about their ability to change if they’re by themselves, but a group will convince them to suspend disbelief. A community creates belief.
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There’s something about it that makes other good habits easier.
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If you believe you can change – if you make it a habit – the change becomes real.
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If you dress a new something in old habits, it’s easier for the public to accept it.
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If you tell people that they have what it takes to succeed, they’ll prove you right.
CHARLES DUHIGG






