“The brain has this amazing ability to find happiness even when the memories of it are gone.”

The cooperation of NASCAR – or any other system, it turns out – persists only when everyone believes he has the opportunity to win.

The biggest moment of flexibility in our shopping habits is when we have a child, because when you think about it, all of your old routines sort of go out the window, and suddenly a marketer can come in and sell you new kinds of things.

The waste from power plants is essentially what is left over when you burn coal. And as we all know, coal is a relatively dirty mineral.

I think I’m smart, and I know I was a good mom. But there wasn’t a lot I could point to and say, that’s why I’m special.

There’s something about it that makes other good habits easier.

Hiding what you know is sometimes as important as knowing it.

If you want to do something that requires willpower – like going for a run after work – you have to conserve your willpower muscle during the day.

Habits are malleable throughout your entire life.

The best agencies understood the importance of routines. The worst agencies were headed by people who never thought about it, and then wondered why no one followed their orders.

Companies aren’t families. They’re battlefields in a civil war.

Small wins are a steady application of a small advantage.

Belief is easier when it occurs within a community.

If you believe you can change – if you make it a habit – the change becomes real.

The problem is that your brain can’t tell the difference between bad and good habits, and so if you have a bad one, it’s always lurking there, waiting for the right cues and rewards.

Since the 17th century, insurance agents have been the foremost experts on risk.

Once you understand that habits can change, you have the freedom and the responsibility to remake them. Once you understand that habits can be rebuilt, the power of habit becomes easier to grasp and the only option left is to get to work.

I’m amazed that things have panned out the way they have. I always say I’m so lucky, though my mum always says, ‘You make your own luck.’

It’s amazing how far you will get by just staying with something long enough. Most people give up too early.

I’m always amazed at anyone’s interest in what I have to say.

When I see your face, there’s not a thing that I would change ’cause you’re are amazing just the way you are.

I never thought that I would have love again, but it’s amazing how the universe brings love to you.

We can’t any of us do all we would like, but we can do our best for every case that comes to us, and that helps amazingly.

Information. What’s wrong with dope and women? Is it any wonder the world’s gone insane, with information come to be the only real medium of exchange?

Criminals are never very amusing. It’s because they’re failures. Those who make real money aren’t counted as criminals. This is a class distinction, not an ethical problem.