I did everything in my power to give my brokers brand identity and clout in the market. I saw my job as parent to build them up and if I took care of them, then they would take care of their customer.
BARBARA CORCORANIf you’ve got the money, you need people to make money with your money. And if you have the talent, you can always merchandise your talent to someone who’s got the money and make money. There’s two pieces to it: talent and money.
More Barbara Corcoran Quotes
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Shark Tales: How I turned $1,000 into a Billion Dollar Business.
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The most effective way to build a brand is not by spending millions in advertising, but by finding a clever way to keep your name in the press.
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Don’t teach talent that isn’t there.
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Sex appeal is in the workplace every day of the week. I’m not saying that’s the only calling card, but it’s a whole crayon box.
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A good organization is like a box of crayons. You need different colors of the spectrum, but all the crayons should fit in the box.
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I got along with people very well at every job I had, people liked me and I liked them and I loved being on my feet.
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People imitate their leader. Lead by example.
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When you have chemistry with a potential hire, they will most likely become a great employee.
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I think of my business and investments as extension of my family.
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A funny thing happens in real estate. When it comes back, it comes back up like gangbusters.
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When you’re in business, if you have some sort of gimmick it’s a huge advantage.
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Don’t be afraid to go for positions, jobs or take on clients just outside of your knowledge base. It’s when you’re uncomfortable that you learn and grow the most.
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Everybody thinks that they’re going to time the market, they’re going to sharpshoot the market, and buy right at the bottom. The truth of the matter is that nobody is good at it.
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When you’re building a business, you’re either all in, or you’re not.
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The story of my billion-dollar business starts like this. I borrowed $1,000 from a friend.
BARBARA CORCORAN






