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The power of publicity is more important than advertising.

Barbara Corcoran

Figure out what past efforts amounted to nothing and label them your “not to do” list. Post the list where you’ll see it.
BARBARA CORCORAN

Effort Labels Past
It’s rumored that doing well in real estate is to be able to close a deal. I did not find that to be the case for myself, I was probably the worst closer out there and I didn’t find that was true of my top super stars either.
BARBARA CORCORAN

Able Real Stars
I don’t invest anymore in entrepreneurs who don’t have charisma.
BARBARA CORCORAN

Charisma Entrepreneur
Especially if you’re over 40, shortening the term of your loan to pay it off sooner could make you mortgage-free in retirement.
BARBARA CORCORAN

Mortgage Pay Retirement
Leaders come in two flavors, expanders and containers. The best leadership teams have a mix of both.
BARBARA CORCORAN

Flavor Leadership Team Two
The worst that could happen is I lose my company and go back to being a waitress. I don’t think money’s a great aspiration for a lot of people that succeed. They they have other motivations that turn them on. And money was not one of mine.
BARBARA CORCORAN

Motivation People Thinking
I think of my business and investments as extension of my family.
BARBARA CORCORAN

Family Investment Thinking
If you’re having fun, you wind up innovating.
BARBARA CORCORAN

Fun Having Fun Wind
If a house is priced appropriately, make a bid 10 percent below that amount.
BARBARA CORCORAN

Amount House Percent
Innovation and creativity are the juiciest parts of running a business.
BARBARA CORCORAN

Creativity Innovation Running
I’ve never had a really creative idea sitting at my desk. All the big ideas that made a difference happened when I was playing outside.
BARBARA CORCORAN

Differences Ideas Outside Play
I wanted to be a 150% entrepreneur and a 150% mom, and I found that I was having a very hard time doing both. I was about 75% and 75% – still better than 100%, but not what I was accustomed to at work.
BARBARA CORCORAN

Entrepreneur Hard Mom Times
If you’ve got the money, you need people to make money with your money. And if you have the talent, you can always merchandise your talent to someone who’s got the money and make money. There’s two pieces to it: talent and money.
BARBARA CORCORAN

Making Money People Talent
Don’t get cocky just because you’ve had a good run. You can lose your business as fast as you’ve earned it.
BARBARA CORCORAN

Cocky Loses Running
Good salesmanship is nothing more than maximizing the positive and minimizing the negative.
BARBARA CORCORAN

Maximizing Minimizing Negative
A funny thing happens in real estate. When it comes back, it comes back up like gangbusters.
BARBARA CORCORAN

Estates Funny Real

The power of publicity is more important than advertising.

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The power of publicity is more important than advertising.

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