Every action analysed and every responsibility assigned by an organisation chart.
AKIO MORITAOur plan is to lead the public with new products rather than ask them what kind of products they want.
More Akio Morita Quotes
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We don’t believe in market research for a new product unknown to the public. So we never do any.
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A company will get nowhere if all of the thinking is left to management.
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Of course we have to make a profit, but we have to make a profit over the long haul, not just the short term, and that means we must keep investing in research and development.
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When I find an employee who turns out to be wrong for the job,
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America looks 10 minutes ahead; Japan looks 10 years.
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But if you work with people, sometimes logic often has to take a backseat to understanding.
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(Japanese Government believes that if you have a big laboratory with all the latest equipment and good funding it will automatically lead to creativity. It doesn’t work that way.
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Whether we succeed or not depends on the strength of our resolve and the amount of our endeavor.
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Never break another man’s rice bowl.
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Your business and its future are in the hands of the people you hire.
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The best example of this was the Apollo project in the United States.
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We all learn by imitating, as children, as students, as novices in the world of business.
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While the United States has been busy creating lawyers, we have been busier creating engineers.
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If we face recession, we should not lay off employees; the company should sacrifice a profit. It’s management’s risk and management’s responsibility.
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There is no secret ingredient or hidden formula responsible for the success of the best Japanese companies.
AKIO MORITA