From a management standpoint, it is very important to know how to unleash people’s inborn creativity.
AKIO MORITAThere is no secret ingredient or hidden formula responsible for the success of the best Japanese companies.
More Akio Morita Quotes
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I consider it my job to nurture the creativity of the people I work with because at Sony we know that a terrific idea is more likely to happen in an open, free and trusting atmosphere than when everything is calculated.
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All you need is the best product in the world, the most efficient production in the world and global marketing.
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Without an organisation that can work together, sometimes over a very long period.
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If management take the risk of hiring them, we have to take the responsibility for them.
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The public does not know what is possible. We do.
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Curiosity is the key to creativity.
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Every action analysed and every responsibility assigned by an organisation chart.
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If we face recession, we should not lay off employees; the company should sacrifice a profit. It’s management’s risk and management’s responsibility.
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(Japanese Government believes that if you have a big laboratory with all the latest equipment and good funding it will automatically lead to creativity. It doesn’t work that way.
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I often say to my assistants, “Never trust anybody,” but what I mean is that you should never trust someone else to do a job exactly the way you would want it done.
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The remarkable thing about management is that a manager can go on for years making mistakes that nobody is aware of, which means that management can be a kind of a con job.
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If you trust your colleague today, he may be your competitor tomorrow, because people frequently move from one company to another.
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If you go through life convinced that your way is always best, all the new ideas in the world will pass you by.
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The only sure thing is that in business there are no sure things.
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I feel it is my fault because I made the decision to hire him.
AKIO MORITA