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There is no secret ingredient or hidden formula responsible for the success of the best Japanese companies.

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Company Ingredient Responsible Secret Success

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Marilyn Monroe Paulo Coelho Abraham Lincoln C. S. Lewis Khalil Gibran Charlie Chaplin Gautama Buddha Isaac Newton

We will try to create conditions where persons could come together in a spirit of teamwork, and exercise to their heart’s desire their technological capacity.
AKIO MORITA

Capacity Come Condition Exercise Heart Person Spirit Teamwork Technological Together Try
We want everybody to have the best facilities in which to work, but we do not believe in posh and impressive private offices.
AKIO MORITA

Believe Everybody Facility Impressive Office Posh Private Want Work
More people are interested in trying to shuffle paper assets around than building lasting assets by producing real goods.
AKIO MORITA

Asset Building Interest Most Paper People Real Shuffle Tasting Try
Carefully watch how people live, get an intuitive sense as to what they might want and then go with it.
AKIO MORITA

Carefully Go Intuitive Night People Research Sense Want Watch
If you trust your colleague today, he may be your competitor tomorrow, because people frequently move from one company to another.
AKIO MORITA

Another Colleague Company Competitor Frequent Peace Tomorrow Trust
I often say to my assistants, “Never trust anybody,” but what I mean is that you should never trust someone else to do a job exactly the way you would want it done.
AKIO MORITA

Anybody Assistant Else Exact Job Mean Someone Trust Want
If you don’t want Japan to buy it, don’t sell it.
AKIO MORITA

Buy Country Sell Want
The public does not know what is possible. We do.
AKIO MORITA

Business Do Doe Know Public
If you go through life convinced that your way is always best, all the new ideas in the world will pass you by.
AKIO MORITA

Always Best Convince Idea Leadership Life New Pass World
My concept is that anybody has creative ability, but very few people know how to use it.
AKIO MORITA

Ability Anybody Concept Creative Few People Use
The only sure thing is that in business there are no sure things.
AKIO MORITA

Business Only Sure Thing
Whether we succeed or not depends on the strength of our resolve and the amount of our endeavor.
AKIO MORITA

Amount Depend Endeavor Resolve Strength Succeed
Executives of the company must have the necessary qualities to direct the personnel by showing them the way to do things.
AKIO MORITA

Company Executive Leadership Necessary Personnel Quality Show Thing Way
When I find an employee who turns out to be wrong for the job,
AKIO MORITA

Decision Employee Fault Job Turn Wrong
An enemy of innovation could be your own sales force.
AKIO MORITA

Business Enemy Force Innovation Own Sale
There are three creativities: creativity in technology, in product planning, and in marketing.
AKIO MORITA

Creativity Market Plan Product Self Technology

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