Whatever your position, reach out to those who know more than you do, and have been around longer than you have. Find those people. Listen carefully. And learn.
DONALD RUMSFELDWith the press there is no ‘off the record.’
More Donald Rumsfeld Quotes
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Think ahead. Don’t let day-to-day operations drive out planning.
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If in doubt, don’t. If still in doubt, do what’s right.
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If the staff lacks policy guidance against which to test decisions, their decisions will be random.
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Reduce the number of lawyers. They are like beavers – they get in the middle of the stream and dam it up.
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If it were a fact, it wouldn’t be called intelligence.
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Be able to resign. It will improve your value to the President and do wonders for your performance.
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Test ideas in the marketplace. You learn from hearing a range of perspectives. Consultation helps engender the support decisions need to be successfully implemented.
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Learn to say ‘I don’t know.’ If used when appropriate, it will be often.
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The way to do well is to do well.
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Those who made the decisions with imperfect knowledge will be judged in hindsight by those with considerably more information at their disposal and time for reflection.
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The price of being close to the President is delivering bad news. You fail him if you don’t tell him the truth. Others won’t do it.
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Remember where you came from.
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Prune – prune businesses, products, activities, people. Do it annually.
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Know that the amount of criticism you receive may correlate somewhat to the amount of publicity you receive.
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If in doubt, move decisions up to the President.
DONALD RUMSFELD







