Build it, and they will come” only works in the movies. Social Media is a “build it, nurture it, engage them, and they may come and stay.
SETH GODINConnect, create meaning, make a difference, matter, be missed.
More Seth Godin Quotes
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The goal of a marketing interaction isn’t to close the sale, any more than the goal of a first date is to get married. No, the opportunity is to move forward, to earn attention and trust and curiosity and conversation.
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Art is a personal act of courage.
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Change is not a threat, it’s an opportunity. Survival is not the goal, transformative success is.
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Do you believe in what you do? Every day? It turns out that belief happens to be a brilliant strategy.
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Debt creates stress, stress creates behaviors that don’t lead to happiness.
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The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.
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Positive thinking doesn’t guarantee results, all it offers is something better than negative thinking.
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Make enough mole hills, and eventually you will build a mountain.
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You can raise the bar or you can wait for others to raise it, but it’s getting raised regardless.
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Too often, the person who wrecks our work is us.
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Learning is not watching a video, learning is taking action and seeing what happens.
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Change isn’t made by asking permission. Change is made by asking forgiveness, later.
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When exactly were we brainwashed into believing that the best way to earn a living is to have a job?
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Just about anything worth doing is worth doing better.
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Remember the Bob Dylan rule: it’s not just a record, it’s a movement.
SETH GODIN