So sure, start with a slogan. But don’t bother wasting any time on it if you’re merely going for catchy. Aim for true instead.
SETH GODINIf failure is not an option, then neither is success.
More Seth Godin Quotes
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How dare you settle for less when the world has made it so easy for you to be remarkable?
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If failure is not an option, then neither is success.
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Either you defend the status quo, or you invent the future.
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The organizations of the future are filled with smart, fast, flexible people on a mission
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The problem with taking offense is that it’s really hard to figure out what to do with it after you’re done using it. Better to just leave it on the table and walk away. Umbrage untaken quietly disappears.
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The status quo is persistent and resistant. It exists because everyone wants it to. Everyone believes that what they’ve got is probably better than the risk and fear that come with change.
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The person who fails the most wins.
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You can raise the bar or you can wait for others to raise it, but it’s getting raised regardless.
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Make a decision. It doesn’t have to be a wise decision or a perfect one. Just make one.
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Art is the act of navigating without a map.
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The best creative solutions don’t come from finding good answers to the questions that are presented… They come from inventing new questions!
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Art is a personal act of courage, something one human does that creates change in another.
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Instead of wondering when your next vacation is, maybe you should set up a life you don’t need to escape from.
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Too often, the person who wrecks our work is us.
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Just about anything worth doing is worth doing better.
SETH GODIN